Delete a customer

Use this endpoint to permanently delete all personal data of your customer. The platform takes a couple of hours to delete the customer''s data. This action is irreversible and all customer data will be permanently deleted. If there are multiple profile matches, this endpoint deletes first matching customer. To delete all matching profiles, set delete_all_matching_customers=true in the API call. To try this endpoint:

1. Get the User API Key from the API Keys tab of your Account Settings in the Blueshift app.
2. Paste the API key in the Username field for Authentication. Leave the password field blank.
3. Click the Base URL dropdown and select the API endpoint URL for your Blueshift region. For EU region select api.eu.getblueshift.com and for the Rest of the world select api.getblueshift.com.
4. Specify the values of the API call using the fields provided below. Ensure that you specify values for the required fields.
5. Click Try It.

📘   Note
A request to this API endpoint can delete up to 50 profiles. So, for example, the Blueshift platform has 100 profiles of a user with email address [email protected]. In such a case, a request to delete this user's profile through this endpoint will delete 50 profiles of that user.